‘We were facing a tough challenge: to create the sound package for the most listened-to radio station in the Czech Republic. It had to be cheerful, full of positive energy, yet still based on the existing branding so that the change wouldn’t feel too radical for conservative listeners. The key to success was thorough preparation and the creative ideas of the authors. I’m delighted that we have a studio in the Czech Republic capable of producing world-class sound imaging, with fantastic service and a personalised approach. Gentlemen, thank you for the opportunity to meet you and for bringing this project to life together.’

— Jakub Urban
program director of Rádio Impuls